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The web page goldenkey.upm.edu.my states the following, "Golden Key 2014 International Summit." I saw that the webpage stated " Sunday, 31 August 2014 0000." They also said " The 2014 International Summit was held at the Westin Boston Waterfront Hotel in Boston, MA, USA from 30. Universiti Putra Malaysia was sending three representatives from the chapters committee board, Yong Shong Jen, Ooi Shu Ting and Lee Xiao Fen to attend the conference. Malaysias representatives with the Golden Key International Honor Society Executive Director, Mr." The meta header had goldenkey as the first optimized keyword. This keyword is followed by golden key, gkupm, and international which isn't as important as goldenkey. The other words goldenkey.upm.edu.my used was honour society. universiti putra malaysia is included but could not be understood by search parsers.